advertising, production

«Layher Group» Lakhta Center

GOAL

 

To demonstrate the multifunctionality of «Layher» scaffoldings and there application during the construction of the «Lakhta Center» project, an 87-story skyscraper. Standing 462 meters tall, the highest building in Russia, Europe and the 14th tallest building in the world 

SOLUTION

 

We shot a promotional video in different weather conditions and different seasons to demonstrate the complexity of the work. We also tried to create an effect of personal presence to maximise the spectators immersion during the construction process of «Lakhta Center»

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